The month of January is over. On average, the end of January marks the point of the “New Year” that most people start to see the excitement and glimmer of the new year fade and the enormous amount of work ahead focus into view. Getting up early to exercise has become more difficult, diets may start to slip (if they haven’t already), and the pile of work “to-dos” starts reaching incredible heights. So what does your company have to draw on when will power reaches an inevitable low point? The answer may be simple but not always realized and that is your Mission.
What is a Mission?
A mission for some companies might just be a sentence or two printed in a handbook or painted on a wall but that’s not the intent. The definition of a company mission, according to Dictionary.com, is actually
“an important goal or purpose that is accompanied by strong conviction; a calling or vocation.”
A mission is your company’s purpose or why you exist.
For us at JTI Services, our mission actually reads,
“Our purpose is to provide the best possible electrical services to our customers using strict quality standards and safety controls.”
We have the conviction that we can become that for our customers and that reminds us why we must keep moving forward.
Best Way To Use Your Mission
Each company mission is unique and as stated before, most times a company mission is just some useless sentence in a handbook or on a wall. In order for us to internalize our company mission, we had to think of it differently.
We found that using our written mission as a comparative tool is actually the best way we could internalize and put action to it. During regular meetings, we asked ourselves;
“are we providing the best possible electrical services to our customers? Are we using strict quality standards and safety controls? Have we even compared our current state to our mission?”
If we answered “no” to any of those questions, we had work to do.
The next time your company’s willpower gets low or you lose focus on the bigger picture you’re collectively trying to achieve, just remember your mission. By understanding what your mission is and how to use it as a comparative tool for improvement, you’ll gain that bit of momentum you need to keep pushing forward to do something great.